Explore my skills and areas of expertise developed over the years, seamlessly applied to benefit both my clients and the companies I’ve collaborated.
With 13 years in visual Design, I've excelled as a project manager in web design, contributing to key business metrics. At DefinedAI, I shaped the Neevo design system, enhancing data collection. In telecom, I led motion graphics and managed marketing for Disney International, showcasing a versatile expertise in design and project management.
With over a decade of experience, I bring expertise in branding from roles in telecommunications and media. At DefinedAI, played a pivotal role in improving workflows and client relationships. As a Multimedia Editor at NOS Multimedia Center, I led motion graphics for the "Panda" channel and managed marketing campaigns for Disney International, with effective brand communication.
With a decade of motion design expertise in telecommunications & media, I crafted visual effects identities and daily motion design assets for programs like: The Voice Brasil and Big Brother Brasil. At NOS Multimedia Center, I led dynamic visual storytelling for the "Panda" channel, This diverse experience highlights versatility in contributing and dynamic media environments.
With a wealth of experience, I excel in web design, having played pivotal roles at MindK and utilizing platforms like Squarespace, Webflow, Oxygen, Unbounce, and WordPress Elementor. My proficiency extends from end-to-end project management to crafting user-friendly interfaces across diverse industries.
At MindK, marketing projects led to heightened leads and revenue. At NOS, marketing campaigns for clients like Disney contributed to substantial revenue growth for their campaigns and national visibility. At Millennium bcp, I contributed to marketing related to investments, enhancing the bank's revenue streams and understanding.
At DefinedAI, I contributed to research initiatives, conducting client and crowd interviews, and performing in-depth analysis. Key goals involved crafting user/product journey maps, identifying issues, and proposing solutions. This experience not only enhanced the company's workflow, but also improved relationships with clients & crowd.
Leveraging the Double Diamond methodology and an agile workflow, I oversee end-to-end project creation and management, providing transparent reporting to clients. Additionally, I handle budgets, timeframes, and deadlines for a seamless project execution.
Gather comprehensive insights through interviews, workshops, and questionnaires with clients and end users to understand the product/company background and identify needs and challenges.
Define the project's core aspects, including user flow and journey, while analyzing competitor benchmarks for valuable insights. Develop a strong concept as a foundation for exploration and development.
Create design systems, UI kits or Style Guides that meet the project's requirements. Curate visual references aligned with the product or project branding. Integrate previous outcomes into visually compelling solutions.
Rigorously test wireframes with clients and users, gathering feedback for iterative improvements. Continuously refine wireframes, iterating as needed to meet core requirements.
Efficiently implement approved and tested mockups into web or app interfaces. Collaborate closely with clients, project managers & developers to deliver optimal solutions.
Continuously refining and testing the implemented solution post-launch to ensure sustained effectiveness over time and address any new demands that may arise.
With over 13 years of diverse experience spanning Visual, Digital, and Motion Design, my expertise lies in B2B, SaaS, UX, UI, Research, and Product Design, especially within the last 5 years. I have collaborated with a range of entities, from AI firms and Telecommunications providers to Banks, Agencies, and Start-ups, adapting my skills to meet their unique design requirements.
My focus centers on product thinking, interaction design, data science, experimentation, and execution. Employing a hands-on creative approach and systems thinking, I drive innovation in UX/UI design, contributing proactively to process enhancements within cross-functional teams, thus elevating efficiency and fostering innovation.
Get a taste of my latest creations, fresh out of the oven!
Throughout my extensive 13-year journey, I have dedicated myself to honing a diverse skill set that encompasses communication, teamwork, management, and technical proficiency.
My passion for design extends to the exploration of cutting-edge possibilities, including the integration of AI. I maintain an unwavering commitment to ongoing learning and eagerly embrace new challenges.
Guided by an open-minded, wholehearted, and soulful approach, I am deeply committed to the creation of exceptional designs that not only captivate but also stand the test of time, leaving a profound and lasting impact.
Your product or idea deserves the best solution. Start your project today!
